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523

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Image Reference Number: GM10_06
Title: G-Plan furniture catalogue
Photographer: unknown
Date: 1956
Decade: 1950-1959
Manufacturer: E Gomme Ltd.
Range Name:
Librenza
   
Description: Page 6 of G-Plan 1956 furniture catalogue. Top photo illustrates club-type chair and settee 112CX + 112SX, cocktail and lamp tables with malachite-green finish tops 890X + 888X, free-standing 'Librenza' roomdivider units T880Q + T881Q, drop-leaf dining table T836Q and dining chair T634Q.
The lower picture shows armless television chairs 403 in different fabrics with a 2 seater version 410S. The 'Librenza' unit is shown against the wall and there are instructions on how to convert these units from 'wall-fitment' to 'room-divider position'.
Notes: The caption for the top picture reads: This lovely room-arrangement was specially designed for the G-Plan TV film 'Planning a Home'. This was the first television advertisement by a British furniture manufacturer and was broadcast on 8th October 1955. Date derived from the fact that catalogue includes items made in tola and black, introduced for 1956, but not 'chinese white' introduced in the latter part of that year.
Concepts:
furniture
,
publicity
,
living rooms
,
marketing
,
catalogues
   
Technical Terms & Materials:
chairs
,
settees
,
storage units
   
Copyright: contact HWeFA for details about re-use of this image
Collection Title: HWeFA
Object Type: catalogue page
Object Dimensions (cm.): 24 x 34
Colour Type: black and white
Context: Page 6 of G-Plan Furniture catalogue
Cataloguer: Oliver Heal
Date Catalogued: Tue Sep 18 00:00:00 BST 2007
Auto ID Number: 523
Categories: Advertising and Promotions/ Catalogues and Brochures/ 1950-1959, Room Sets/ Living Rooms/ 1950-1959